Estée Lauder X Whoopsee
The brief: showcase Estée Lauder's Milan pop-up celebrating 80 years and their "Written in the Stars" night routine in an engaging, creative way.
The catch? A strict 24-hour turnaround. A tough challenge for anyone, but not for the team.
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The dream sequence was built around a signature glow effect combined with a slow shutter technique, slowing everything down and giving the visuals a dreamlike, almost ethereal look.
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Set against an upbeat jazz soundtrack, the contrast between the lively rhythm and the quiet stillness of the night creates exactly the tension we were looking for.